Your Move Williams Rose, a franchise partner of LSL Estate Agency Franchising, has acquired Keynsham letting agency Assured Property Rentals, taking on a portfolio of 250 landlords as the agency's owner retires after 25 years in business.
Two members of the Assured Property Rentals team will transfer to Your Move Williams Rose as part of the transaction. The acquisition is the seventh that LSL Estate Agency Franchising has facilitated for its franchise partners in 2026.
"We are delighted to have completed this acquisition," said Peter Williams, director at Your Move Williams Rose. "Peter has built an incredibly strong business with a leading reputation in Keynsham for delivering high-quality service, which we will strive to continue to provide. To be trusted to continue the legacy of the last 25 years of Assured Property Rentals is an honour; I look forward to meeting and working with our new landlords."
Peter Jarman, owner of Assured Property Rentals, described a straightforward transaction process.
"The transaction of the sale of our company to the Your Move franchise group has been undertaken with a smooth process that relieved pressure and the anticipation of disruption," Jarman said.
"From the time that we were contacted by Kate of LSL Estate Agency Franchising, with no broker fees, giving us an indication of the value of our portfolio and a suitable franchise to purchase, our leanings to a sale became positive. In the course of a few months, all details had been agreed in principle and solicitors engaged.
"After checks of due diligence and our banking history, the sale has taken place; our landlords are happy and so are we. Throughout the transaction, the support from LSL Estate Agency Franchising has been excellent."
Kate Ashley-Ives, franchise director at LSL Estate Agency Franchising, said: "We are delighted to have supported both the seller and our franchise partner with this successful acquisition and extend a welcome to the landlords joining Your Move Williams Rose.
"I also wish Peter Jarman the very best as he takes up a well-earned retirement following the acquisition. We have been delighted to support Peter throughout this process at every stage and ensure a smooth transition for landlords."


