The Cumberland partners with holiday let trade body

The partnership with PASC UK aims to help inform the association’s lobbying work.

Related topics:  Holiday Lets,  The Cumberland
Lucy Whalen | Editorial Assistant, Barcadia Media Limited
30th October 2026
Kevin Aitken The Cumberland

The Cumberland has announced a new partnership with the holiday let trade body, the Professional Association of Self-Caterers (PASC UK).

The mutual says it will help inform the trade body’s lobbying work on the finance issues affecting business owners in the short-term and holiday let lending sector.

PASC UK acts on behalf of the professional holiday let sector, aiming to ensure they are represented at a government level in both Westminster and the Senedd. 

The association builds cross-industry coalitions with tourism bodies, briefs ministers, officials and committees, and challenges unintended consequences and the cumulative impacts of repeated interventions.

PASC UK’s latest lobbying efforts include working to halt proposals for short-term lets to be brought into the EPC regime, and it has worked with the UK government for nine years to help shape the proposed statutory registration scheme for short-term lets. In Wales, they have secured a consultation into the existing 182 letting threshold.

"We are delighted to be partnering with the Professional Association of Self-Caterers (PASC UK)," Kevin Aitken, senior sales manager at The Cumberland Building Society (pictured above), said.

"The great work they do to champion the holiday let industry throughout England and Wales combined with our knowledge and experience in the short-term lending sector makes this an obvious partnership and one that we really look forward to developing for the benefit of our customers and their members."

Alistair Handyside MBE, executive chair of PASC UK, added: "The Professional Association of Self-Caterers UK (PASC UK) is the national trade body representing self-catering accommodation providers across England and Wales, supporting thousands of micro and small businesses operating at the heart of the visitor economy.

"PASC UK provides its members with expert guidance, practical support, and up-to-date intelligence on tax, regulation and compliance, while leading industry lobbying to ensure government policy is shaped by real data and reflects the needs of professional operators.

"We are delighted to be working with The Cumberland, which will bring enormous value to both our members and other business owners in our sector. The Cumberland is recognised as the leading specialist in mortgage lending for the self-catering sector in the UK."

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