flatfair has partnered with Winkworth Reading to offer tenants in the south east both a deposit alternative and access to flatfair’s Tenant Guarantor service.
With the average UK monthly rent now around £1,368, a standard five-week deposit can reach roughly £1,580, creating a substantial upfront cost for many renters. This partnership allows tenants to move in without paying a large cash deposit and, if necessary, use a guarantor solution, while landlords continue to benefit from flatfair’s protection service at both the start and end of the tenancy.
Gary Wright, CEO of flatfair, said, "We’re thrilled to be working with Winkworth Reading. Deposit alternatives and guarantor options remove some of the biggest financial barriers for tenants, while still giving landlords the security they need. Together, we’re making renting simpler, fairer, and more accessible."
James Old, lettings director of Winkworth Reading, added, "Partnering with flatfair allows us to provide our landlords and tenants with more flexible, modern solutions. It’s a step forward in improving the renting experience for everyone."
Deposit alternatives and tenant guarantor services are becoming increasingly popular across the UK, helping renters avoid locking away large sums of money in traditional deposits. On flatfair’s platform, more than 60% of tenants choose a No Deposit option over a cash deposit, drawn by the immediate and future benefits at the end of the tenancy.
At the same time, letting agents and landlords retain the reassurance of robust protection services, which can make the lettings process smoother and more efficient.
The partnership forms part of flatfair’s ongoing expansion across the UK, working with agents and build-to-rent operators to improve the renting journey for tenants, landlords, and agents alike.
