"This transaction underlines the strength of demand for high-quality, income-ready residential assets"
- Andrew Saunderson - CBRE UK
CBRE has advised Barratt London on the sale of a 140-home build-to-rent asset at Eastman Village in Harrow, with pan-European real estate private equity firm LRC acquiring the two unbroken residential blocks in a deal that reflects sustained institutional demand for income-ready living assets.
The transaction forms part of Barratt London's established Eastman Village masterplan, a 30-acre regeneration of the historic Kodak factory site that will eventually deliver around 2,200 homes alongside retail, education and leisure amenities.
The development sits a 10-minute walk from Harrow & Wealdstone Station, strengthening its appeal to both occupiers and investors.
Investor appetite for turnkey blocks
The deal arrives against a backdrop of sharply rising investment in the UK living sector. CBRE research shows the sector attracted £2.5bn in Q1 2026, up 74% year-on-year, with more than £800m of that total transacted in build-to-rent assets. The appetite for high-quality, unbroken turnkey blocks, ready for immediate occupation, was a defining feature of that activity.
"This transaction underlines the strength of demand for high-quality, income-ready residential assets," said Andrew Saunderson, head of living capital markets at CBRE UK.
"Against a backdrop of structural undersupply and resilient rental demand, investors will continue to be attracted to assets that offer speed to income and operational certainty. We are pleased to have worked with Shane Kanabar of Barratt London and Mital Patel of LRC to deliver this transaction."
Transforming a historic site
Paul Muldowney, managing director of Barratt London, said the deal reinforces both the strength of demand for well-connected London homes and Barratt's wider ambitions for the site.
"Investment from LRC into Eastman Village underlines demand for well-connected homes in the capital," he said. "Eastman Village exemplifies Barratt London's commitment to delivering high-quality homes in London at scale, transforming the historic Kodak factory into a new community in the heart of Harrow."
The sale adds to a growing body of evidence that institutional investors are prioritising build-to-rent assets where rental demand is structurally supported and operational risk is minimised from day one.
