Rental market continues to move at pace through summer

Nicky Stevenson, Managing Director of Fine & Country, looks at what has been happening recently in today's highly competitive rental market.

Related topics:  Landlords,  PRS,  Rental Market
Property | Reporter
9th August 2024
Nicky Stevenson 123
"Although rental price growth is more subdued, it is still moving on an upward trajectory. The average rent in July 2024 rose to £1,308, a 0.7% monthly increase, higher than the 0.2% rise seen in June"
- Nicky Stevenson - Fine & Country

While the pace of rental growth has moderated, properties are still being let out at a rapid pace.

Nicky Stevenson comments: “With peak rental season underway, homes for rent continue to be in high demand, which in turn has reduced the amount of time that rental properties are sitting empty. The median time on the market from listing to finding a renter is just 12 days, meaning that over half of all homes are being rented in less than two weeks.

She adds: "This trend is consistent across all regions across the UK, with some properties renting even faster. According to Dataloft Rental Market Analytics, one-bedroom flats are currently the quickest to rent, averaging just 10 days on the market, with 43% let in under a week. This pace could potentially increase over the next few weeks. In July and August last year, properties took just 10 days, on average, to rent.

Subdued rental price growth

"Although rental price growth is more subdued, it is still moving on an upward trajectory. The average rent in July 2024 rose to £1,308, a 0.7% monthly increase, higher than the 0.2% rise seen in June. Data from HomeLet reveals that the annual growth rate stands at 5.2%, just under half the rate observed a year ago. Outside of London, rents increased more significantly, rising 7.3% compared to July 2023.”

She adds that each rental property is currently attracting more potential renters as the demand/supply imbalance continues. According to Rightmove data, letting agents are now receiving 17 enquiries for every rental property, more than double the eight seen in 2019.

“With strong demand for rental properties, the average void period has also decreased, dropping from 17 days in June to just 11 days in July,” adds Stevenson.

Turning her attention to the prime rental market, she notes that average rents have reached £4,097, which is up 5.2% year-on-year. “Prime rental growth has been strongest in Wales and the North West, each with a year-on-year rise of 8.4%,” Stevenson concludes.

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