
"Despite the headlines, landlords are not retreating from the market – they’re adapting"
- Aviram Shahar - Lendlord
UK landlords remain committed to growth despite rising mortgage rates and regulatory challenges, according to Lendlord’s 2025 Landlord Sentiment Survey. The report, based on responses from a wide range of landlords, reveals cautious optimism alongside continued appetite for investment.
Seven in ten landlords intend to acquire, refinance, or refurbish properties in the next year, even though 42% describe their approach as more cautious than six months ago.
Key findings from the survey include:
70% plan to grow their portfolios through acquisitions, refinancing, or refurbishment
59.6% expect house prices to rise slightly over the next 12 months
41.9% say their strategies have become more cautious
42.3% are confident about securing suitable mortgage finance
29% identify BRRR (buy, refurbish, refinance, rent) as their main approach
67% express concern about the Renters Reform Bill
56% use digital tools or AI at least occasionally
51.8% rate their market optimism at 4 or 5 out of 5
The report suggests landlords are adapting rather than withdrawing from the market. Many aim to add value through refurbishment, recycle capital via refinancing, and rely on technology to streamline management.
The survey also highlights a rise in digital and AI adoption, with more landlords using platforms like Lendlord for portfolio management, yield analysis, and digital lending solutions.
“Despite the headlines, landlords are not retreating from the market – they’re adapting,” said Aviram Shahar, co-founder and CEO of Lendlord. “The sentiment is cautious, yes, but it’s also clear-eyed and pragmatic.
“Landlords are still finding ways to invest, recycle capital and manage their portfolios efficiently. What they need is support in making confident decisions, whether that’s running the numbers on a refurbishment or understanding how regulation might affect them.
“Our aim at Lendlord is to provide that clarity, through better insights, better tools and better finance options.”