"The strength of the existing portfolio and the experience of the team made this a very attractive opportunity. Maintaining continuity for landlords was a key priority, and we're delighted that the team is staying on.""
- David Vertannes - Edward Rose Property Group
Edward Rose Property Group, a Your Move franchise partner operating under LSL Estate Agency Franchising, has expanded into the South West with the acquisition of established letting agent Devon Rose in Dawlish, its fifth acquisition in the past 12 months.
The business will continue trading as Devon Rose during a transition period before rebranding to Your Move Edward Rose. The deal adds around 560 landlords to Edward Rose Property Group's portfolio, including 360 on a fully managed service, and builds on branches already operating in Newton Abbot, Torquay and Plymouth.
Devon Rose was acquired from Julie and Nick Spayne, who are retiring from the business. Existing team members Lorna, Elaine and Vicky are staying on to maintain continuity for landlords and tenants throughout the transition.
"This is another exciting step for us," said David Vertannes, managing director at Edward Rose Property Group. "Devon Rose has built a fantastic reputation locally, and we're pleased to be able to continue that legacy while bringing the additional support and scale of the Your Move network."
Portfolio strength and team continuity drove the deal
Vertannes pointed to the quality of the existing book and the experience of the team as key factors in the decision.
"The strength of the existing portfolio and the experience of the team made this a very attractive opportunity," he said. "Maintaining continuity for landlords was a key priority, and we're delighted that the team is staying on."
The acquisition was supported by LSL Estate Agency Franchising's Assisted Acquisitions team, the fifth time Edward Rose Property Group has used the service to grow its business.
Kate Ashley-Ives, franchise director at LSL Estate Agency Franchising, said the deal illustrated what structured franchise support can deliver.
"This is a great example of how our Assisted Acquisitions team can support franchise partners to grow in a structured and sustainable way," she said. "Edward Rose Property Group has a proven track record of successful acquisitions, and this latest move into Dawlish demonstrates both their ambition and the strength of the Your Move franchise model."
