
The deal saw the transfer of The Negotiator magazine, the website and The Negotiator Awards, to Propertydrum Ltd on 22nd December 2011.
The Negotiator, which has been a highly regarded trade title for 25 years, will now be sister magazine to PROPERTYdrum.
Both magazines are distributed to estate and letting agent offices across the country.
Propertydrum Ltd Jt Managing Director Grant Leonard, says:
"This is great news for the industry. Across the two titles we can now reach more offices, giving us a near-total market coverage.
"Both titles are very popular with agents, most of whom still prefer to receive printed publications and each has its own focus and editorial style.
"We intend to develop both magazines to meet the interests of all agencies, large or small, corporate or independent."
The next issue of The Negotiator will publish in mid-February and will continue on a monthly basis. Clare Bettelley, Editor of The Negotiator for the last four years, will continue in her role.
Sheila Manchester, Editorial Director of PROPERTYdrum, says:
"We are really looking forward to working with Clare, who we consider to be one of the most talented journalists in property."