According to the lender, the new ISA is available to buyers saving specifically for their first home, the product offers an interest rate of 2.00% tax-free gross p.a/AER variable.
As well as enjoying the benefits of tax-free saving, customers could also qualify for a bonus payment of 25% from the government to put towards their home-buying plans.
Product applications can be made in any West Brom branch and accounts are also managed through the Society’s branches. Up to £1,200 can be deposited in the first calendar month and then up to £200 in subsequent months.
Interest is paid annually and must be credited to the account. Transfers in from other Help to Buy: ISAs and non-Help to Buy: ISAs are accepted.
Sophie Dwyer, the West Brom’s product manager for savings, said: “We have a good track record of lending to first time buyers to support their aspirations for home ownership, so adding a Help to Buy: ISA to our portfolio is a logical next step.
It means we can offer assistance to those customers who want to get onto the property ladder but still need time to save the necessary funds for a deposit. If they can secure an additional contribution from the government, as well as a competitive rate of interest, then hopefully that savings goal can be achieved a little more quickly.”
