Top tips for selling your home this winter

Top tips for selling your home this winter

During the winter, when the days are shorter, the house market is renowned for being quieter, as many sellers postpone putting their house on the market until the spring. However, this doesn’t mean buyers stop searching, so sellers should do everything they can to market their property in the best possible light.

By following a few simple steps from National Association of Estate Agents (NAEA), sellers can ensure their property looks and feels attractive to capture a buyer this winter.

David Mackie, President of National Association of Estate Agents (NAEA), says: “Traditionally, sellers hold off from marketing their homes in the bleak winter months, because they think it’s a bad time to sell. But it is time to go against these out-dated claims and get your homes market-ready by making small but effective changes to make your home an inviting prospect for potential buyers looking to make a winter purchase.”  

NAEA’s top tips for those looking to sell their property during winter are as follows:
 
Don’t forget about the exterior: Make sure the property looks well maintained and cared for from the outside, with windows and walls freshly washed to remove any dirt. Clear the path of leaves and make sure there isn’t any ice on the paths that could cause potential buyers to slip. The first seconds upon arriving at the property are the most important in terms of impacting the buyer’s decision.
 
Keep entryways clutter-free and clean: As rain is falling outside, keep your home clean and tidy inside. Make sure there is a door mat present for visitors to wipe their shoes and remove any wellington boots from the front door mat, so potential buyers won’t trip over them.
 


Let there be light: With shorter days during the winter months, it is crucial to maintain a good level of lighting in your home to make it inviting for visitors, especially during evening viewings to create a warm and cosy ambience – and that includes outdoor lighting too. Make sure you should check all bulbs are working prior to a viewing.
 
A warm welcome: It’s the most wonderful time of the year, and decorating your home may encourage potential buyers to stay longer – and having a roaring fire going can create a warming feel. Don’t go too overboard with the tinsel though, as you don’t want your property to look over-cluttered. Buyers should be able to envisage themselves living in your home, so it pays to make it as inviting as possible. Smell is also important, so putting out a diffuser or some freshly cut flowers works really well.
 
Garden space: A messy garden can detract buyers, as it looks like lots of work needs to be done. The winter weather can also tire garden furniture, and make it look unsightly. If possible, clear patio furniture away, if not, ensure they are securely covered. It’s worth spending a few hours trimming bushes, mowing the lawn, removing fallen leaves and dead plants to make a tidy outdoor space. It is also a good idea to trim back overhanging branches, particularly those blocking the windows in order to encourage as much light into the property as possible. Increased rainfall over the winter months take its toll on guttering too, so check the gutters and drain covers are properly cleared of dead leaves and other debris, as leaky gutters and down pipes cause damage and are unappealing.  
 
Tackle the DIY jobs you have been putting off: Make sure all small maintenance jobs have been made prior to putting your house on the market – such as fixing leaky taps or painting over cracks on the walls.  Despite the fact you might not notice it, potential buyers will and fresh internal décor and paintwork goes a long way.
 
Winter break: If you are planning to get some winter sun and have a holiday booked, don’t forget the heating in your home should be left on at a low temperature (minimum of 15°c), in order to prevent the pipes from freezing. If you are away for a long period and don’t want to keep the heating on 24/7, make sure it is set on a timer. Longer spells at a lower temperature can be more economical than shorter blasts at a higher temperature. This will ensure there are no problems upon your return to be dealt with before showing your home to prospective buyers.

Join our mailing list:

Leave a comment



Our Next Event

Complex Lending Roadshow March 2017

Complex Lending Roadshow March 2017

Bolton - 14/03/2017

Barnsley - 15/03/2017

Solihull - 16/03/2017

Watford - 17/03/2017

Register now

Latest Comments

Matthew Hollywood
Matthew Hollywood 07 Feb 2017

Matthew Hollywood - Director Mishon Mackay Land & New Homes - Brighton The shortage of New Homes is in part effected by the lack of land sales. Land sales are held back because there is a disparity between...

view article
CommercialTrust
CommercialTrust 30 Jan 2017

Hi Graham, Would be interesting to see the above figure calculated against an investment via a Lt Company /SPV structure and if the investor found themselves pushed in to the higher tax bracket. Mortgage...

view article
Tony Gimple
Tony Gimple 16 Jan 2017

HMOs do make great commercial sense, but do the area research first!

view article
OJoyce
OJoyce 30 Dec 2016

We can only hope this will bring the results we all want and strive for.

view article
Reality
Reality 21 Dec 2016

The changes to land tax were a shock to many when it was first announced by the Chancellor in 2015?s Autumn Statement. However, once the changes came into place and the full details were digested, it?s...

view article
akbar ali dayala
akbar ali dayala 20 Dec 2016

I am a landlord and director of an online letting agents at the moment we charge tenants minimal fees and landlord also meaning we can get best deals for tenants all around if the ban comes in it...

view article
milessgabriel
milessgabriel 05 Dec 2016

Useful article

view article
Spencer Fortag
Spencer Fortag 30 Nov 2016

I am glad that someone listened to me!

view article
Tony Gimple
Tony Gimple 27 Nov 2016

It's not just the lack of estate agency advice that's costing landlords money; most are getting seriously bad advice from their accountants resulting in tax bills far higher than they need to be. Likewise,...

view article
Sally Walmsley
Sally Walmsley 18 Nov 2016

The RLA stands by its sell-off statistics. While we welcome the feedback from Mr Jagota and are delighted to hear how well things are going for landlords in the north east, we would like to make it clear...

view article
Sheryl87
Sheryl87 18 Nov 2016

The high employment levels and the vibrant economy has led to ever-increasing demand for rental properties, especially from professionals relocations from other cities. This has led to more experts teaming...

view article
Sheryl87
Sheryl87 18 Nov 2016

Renting out your house can be risky business. It's good to think about residential landlords insurance. Standard cover includes buildings cover and cover for loss of rent following damage to a property...

view article

Related stories

More articles from Household